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Is a Chief Innovation Officer Necessary?
Posted by: Bob
Posted on: Tuesday, 8th May 2007, 3:14 PM.
I've wondered about this for some time. The key to innovation isn't about the tools or the process, but about balance. My research shows that innovation is successful when there is a balanced approach between the intellectual, organizational and human elements. When there is im-balance we tend to fail. This is true whether we assess business models, strategies, new business pursuits and even career opportunities. The human element is the 'Why' we do it, the intellectual element is the "What" we do and the organizational element is the "How" we do it. All three elements validate each other. If one element is lacking, our innovations tend to fail. This hypothesis is backed by many real examples across many industries.
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