Commentary by Lynda Curtin

About Commentator: Lynda Curtin

Lynda founded The Opportunity Thinker/de Bono for Business in 1994 joining the global network of Dr. Edward de Bono's authorized providers of systematic creativity and innovation thinking tools. de Bono's Lateral Thinking and Six Thinking Hats tools are very popular with innovators across industries.

de Bono Thinking Systems, the global distributor, retained Lynda as Product Development Manager to lead the development of "Focus on Facilitation: How to Lead Thinking Together Meetings that Deliver Remarkable Results", the first course developed without Dr. de Bono's direct involvement. As part of this project Lynda completed a world tour to help prepare each business leader in the distributor network to launch this new product. Her proven track record facilitating tough business meetings, developing new products, launching marketing campaigns, delivering outstanding training connected to customer needs, and consistently meeting hefty sales and profit goals ensured Lynda was the ideal person in the global network to lead this project. She has a deep understanding of the tools, how they work, and how to apply them. She was first certified by Dr. de Bono in 1992. In 1998 she was selected as one of twelve de Bono experts to receive advanced facilitation training from de Bono. She is also a de Bono Master Trainer and Facilitator.

The U.S. distributor, Innova Training, Inc. inducted Lynda into the Innovator's Club during the 2004 Future by Design Conference for her consistent innovative work with de Bono's methods.

Lynda also leads practical Innovation Boot Camps to help clients clarify what innovation is for their business, where to hunt for it and how to strengthen their individual Innovation InstinctT - a personal assessment she developed.

Her extensive business background in a broad range of consumer goods-product manager responsible for managing a variety of product lines from $20.0 million to over $100.0 million in sales connects with clients-she understands the fast pace of work having thrived on the firing line everyday for 18 years to deliver stretch sales and profit goals in the midst of rapid and revolutionary change. Lynda is well equipped to help clients tackle their business challenges with fresh new thinking.

She is a frequent speaker at conferences, corporate events and off-site meetings. A sampling of diverse clients: HP, Dentsply, PrimeraTurf, Nestle, Porter Novelli, Johnsonville Sausage, AstraZeneca.

She is currently working on a new business start up that will bring de Bono's tools to schools throughout the United States.

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